Jakarta, September 16, 2025 — The Jelajah Koneksi program returned this year as a collaborative initiative by Asia Pacific Rayon (APR) and Jakarta Fashion Hub (JFH), in conjunction with Growpreneur by BRI, to strengthen the capacity and competitiveness of Indonesia’s fashion micro, small, and medium enterprises (MSMEs) within the evolving global fashion industry.

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This edition brought together 18 local fashion brands representing diverse subsectors — from ethnic and modest wear to contemporary apparel — to explore sustainable business growth opportunities while fostering deeper connections within Indonesia’s creative ecosystem.

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Hosted at Jakarta Fashion Hub, the program offered participants firsthand exposure to an integrated fashion industry ecosystem that supports entrepreneurs across design, production, collaboration, and business development. The event featured several key sessions, including a sharing session with Kanantra, an on-site space tour, and ConsulFashion — a business and trend consultation series designed to help MSMEs anticipate 2026 fashion trends focused on innovation and sustainability.

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Participants also learned about eco-conscious production practices, global market-oriented branding, and strategic marketing approaches tailored to today’s consumers. Through this initiative, Growpreneur by BRI continues to strengthen its role as a platform that bridges MSMEs with larger industrial and creative ecosystems built on innovation and future readiness.

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By partnering with APR and Jakarta Fashion Hub, this program goes beyond inspiration — it serves as a concrete step toward transforming Indonesia’s fashion MSMEs into professional, innovative, and globally competitive enterprises.

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Driven by a shared spirit of collaboration and innovation, Jelajah Koneksi reaffirms Growpreneur by BRI’s commitment to being a strategic connector between MSME players and the national industry ecosystem. The program demonstrates that the future of Indonesia’s fashion industry lies in the synergy between creativity, sustainability, and strong collaborative networks.

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Inge Meivi Fania

Community & Public Relations

Ruang & Initiatives

089614301008

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